The creator clicks on the chain symbol and creates a link (photo 1), having prepared the materials in advance.
Here you will need a link to IGTV, plus a mark in the "Mark a business partner" section (photo 2). Here you also give permission for promotion.
Use the search to find the brand you need (photo 3), and you can post stories.
The right brand
The brand should be tagged as a partner for stories.
Important note: content containing benin email list clickable elements, such as stickers, cannot be promoted.
It may happen that a publication is made, but the business partner is not noted in it. Then:
open the story or post you need;
for the feed - click "Edit", and there you need to select "Add partner" (between the page name and geotag); for stories - just find the desired item in the settings;
Click “Mark a business partner”, enable promotion permission, mark the selected partner and click “Save”.
Verification and feedback.
Once the post is up and the creator has given permission to promote their material, it's a good idea to look at the posts and stories that have tagged you.
Notifications for the brand come to Instagram* in the “Branded Content” tab. And messages about new comments will be dumped in “Notifications”.
A brand can cancel a post if it believes it is not effective for branding the Instagram* page. In that case, it is necessary to:
open publication;
go to settings (marked with three dots);
click "Remove me from this post";
That's it, the partnership agreement is broken. The creator has the ability to advertise in the publication, but the brand does not have access to statistics on it.
This is where the cooperation ends.
The creator can also make corrections, remove some business partners and add others for a few more minutes. In this case, promotion remains available to him, but the partner will not be able to view statistics.
Check your statistics in Brand Collabs Manager.
Only by receiving notifications about comments, a brand can see how effective its collaboration with a creator is. More information will be provided by the advanced statistics option. Yes, it is available in branded content (this is convenient because you do not need to ask the creator for screenshots of statistics). Everything is viewed on Facebook, and here is how to do it:
go to the brand's Facebook page (remember that you need access rights to do this);
next - “Page settings” (photo 1);
next is the item “Branded content” (photo 2);
Now, figure out what and how in Brand Collabs Manager (3), and apply as an advertiser.