Once you have clarified user behavior, consider the measures to be taken at each stage leading up to a contract.
The diagram below shows the actions users take hr directors contact list before signing a contract and the web advertising used at each stage.
The top tier has the most users, and the lower you go the fewer active users.
We effectively utilize web advertisements that are posted at the stage where construction companies want to focus on each segment.
Increase awareness
Google Video Ads
Social Media Video Ads
Information gathering
Contextual Targeting
Search Ads
Comparison
Push notifications
Retargeting Ads
So how can you make use of these online advertisements?
For more details, please see our free limited materials.
I want to know how to effectively use web advertising without relying on major portal sites that tend to have skyrocketing click costs.
How can we connect our efforts to generating inquiries rather than simply raising awareness and driving traffic to our website?
How can you maintain your advantage in the housing industry, where consideration periods can be long?
We receive many enquiries about the above concerns.
Based on our track record of actually increasing monthly web inquiries from 19 to 45, we are introducing web advertising management methods that will lead to results.
Please feel free to download it and use it as a reference.
Limited free materials being distributed: Three reasons why house manufacturers and construction companies should not use ordinary web advertising
Based on the three challenges facing the housing industry,
we will explain why ordinary web advertising is not effective in attracting customers and what you can do to address them.
If you are considering it, please download the free limited materials and check them out.
summary
This time, we explained the following:
What are the current challenges construction companies face in attracting customers?
Strategy design for construction companies to attract customers
How to attract customers using web advertising for construction companies
Based on the content introduced in this article, we are distributing a free document summarizing "Three reasons why house manufacturers and construction companies should not use ordinary web advertising" for construction companies that are considering running web advertising, or for those who would like to know more before getting started.
Simply fill in the form below and you can download the materials for free. Please feel free to use them.
How to attract customers using web advertising for construction companies
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