Using Behind-the-Scenes Content to Humanize Your Brand for Leads

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Far from having sunk the young start-up, the crisis has allowed Heidi.news to establish itself in the Swiss and French media landscape. The audience figures demonstrate the passage of a level of notoriety.

"It's more than a peak, it's an achievement that we can work on," concluded Paul Ackermann.

By Barbara Chazelle, scientific collaborator at the gambling data morocco Academy of Media and Journalism (AJM) of the University of Neuchâtel. Post originally published on the EJO platform and presented as part of a partnership with Méta-Media.

Photo credit: Patrick Perkins, UnsplashStray links: As election approaches, Facebook bans QAnon and places moratorium on political ads
wandering links
October 10, 2020
Reading time: 5 min
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Facebook vs. QAnon – Facebook announces that accounts linked to QAnon will now be banned from its platforms. Like Twitter , Facebook (and by extension Instagram) are fighting against the spread of posts that serve the meta-conspiracy of the Trump era , including by removing accounts, pages and ads . But despite this fight, specialists at the Columbia Journalism Review warn that the era of “alternative facts” and QAnon could continue well after the election.

US Elections & Ads – After Google, Facebook announced that it would remove all ads prematurely mentioning a Donald Trump victory . The social network went back on its announcement this week to extend this decision to all politically-oriented ads . Just like Google, the moratorium imposed by Facebook will last one week from the end of the election , in order to “reduce the possibility of confusion or abuse” during the vote counting.