Well-chosen examples will help the prospective buyer to imagine how he or she might use your product. This technique will demonstrate how a specific product can actually solve a problem.
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What is required of you:
Prepare a presentation in Power iran email list Point or PDF, in which you include visual material (graphs and diagrams) describing the development of the client’s business before and after working with you.
Make a short sales video that clearly and concisely explains the essence of your work and what the client needs to do to improve the state of their business.
This way, you will make potential buyers think and try out your product to solve their problems.
Submit your publications to reputable sources
To take a leading position among the representatives of your market, you need to show yourself as a real expert in the industry. Write articles and publish them in authoritative media sources, share ideas with people that they can implement in practice.
If market representatives start turning to you for advice and knowledge, this will be the best indicator of your authority.
Remember that B2B sales methods are designed for the fact that decision-making is a rather lengthy process. No decision maker or salesperson will close a deal until they have collected and analyzed sufficient information and consulted with an expert. In other words, clients want to make sure that there is already successful experience in solving similar problems.
Expert opinion is of great importance for the following representatives of the B2B segment:
Real estate market . Topics of publications - analytical data for the past period, forecast of price fluctuations for the next year.
Financial market . Topics of publications include currency fluctuations, investment recommendations, forecasts regarding prices for oil, gas, gold, and the dollar, and links to the legislative framework.
Equipment or machinery sales market . Topics of publications are new products and their comparative analysis, the impact of technical solutions on business.
After sales service
Many sales companies forget that they need to continue working with the client even after the deal is closed.
For example, your sales are:
office furniture - this means that after about a month you can call the client and ask if he is happy with the furniture, if it is comfortable for him;
IT solutions - ask if the client has figured everything out, if they need help setting up some tools or if they need a specialist consultation;
services in the fast-moving consumer goods (FMCG) market - ask whether the new product is selling well, whether the client needs product promotion (banners, stands, equipment).