User engagement
The difference between "User Acquisition" and "Traffic Acquisition"
The names of these reports have some differences in translation, since in English “User Acquisition” sounds like “User Acquisition”, which translates as “User Interaction”. “Traffic Acquisition” in English will be “Traffic Acquisition”, which means “traffic interaction”. The “User Acquisition” report is grouped by the first user interaction with the site, and the “Traffic Acquisition” report is grouped by sessions.
User engagement
The User Acquisition report shows where new users came from. hong kong rcs data The first metric in this report is New Users, followed by Engagements, which shows the number of engagements those users had.
Traffic attraction
The Traffic Acquisition report looks at all users, as seen by the first metric, Users, and Sessions is the only metric in this report. This report should be used when you are analyzing the performance of your channels. For best results, you can choose the most popular and informative dimension, Session Source/Channel, and examine performance by conversions, total revenue, and other metrics that interest you.
Pay attention to individual indicators
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