Targeting the look-alike segment by microconversions
Posted: Sun Jan 26, 2025 9:18 am
Increasing the effectiveness of an advertising campaign in Yandex.Direct: 27 hypotheses for testing
Completo Editorial
Completo Editorial
October 13, 2022
Content
Advertising by keywords containing the name of the service/product
Adjustments to the target audience portrait
Launch via the Campaign Wizard with pay-per-conversion pricing
YAN: expanding the list of keywords on the topic
Look-alike for users who have achieved key goals
YAN: targeting by competitors' sites
Look-alike for leads from Yandex.Metrica
YAN: autotargeting with payment for conversions
Solvency adjustment
Dynamic Search Ads
Replacing the landing page title with a australia consumer email list more understandable and informative one
Launch only for keywords that brought conversions
Launching an ad for a quiz
Search: pay per conversion campaigns
Using video creatives in TGO
Using Smart Banners
Adjustment by device type
Adjustment to the Metrics segment by those who achieved the goal.
Completo Editorial
Completo Editorial
October 13, 2022
Content
Advertising by keywords containing the name of the service/product
Adjustments to the target audience portrait
Launch via the Campaign Wizard with pay-per-conversion pricing
YAN: expanding the list of keywords on the topic
Look-alike for users who have achieved key goals
YAN: targeting by competitors' sites
Look-alike for leads from Yandex.Metrica
YAN: autotargeting with payment for conversions
Solvency adjustment
Dynamic Search Ads
Replacing the landing page title with a australia consumer email list more understandable and informative one
Launch only for keywords that brought conversions
Launching an ad for a quiz
Search: pay per conversion campaigns
Using video creatives in TGO
Using Smart Banners
Adjustment by device type
Adjustment to the Metrics segment by those who achieved the goal.