Custom prospecting images or GIFs

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Dale Carnegie said, “A person’s name is to him the sweetest and most important sound in any language.” This holds true for images. Seeing our own name on an image makes us feel important. Personalizing an image for your potential customers increases your level of trust .

Creating custom images in tools like Microsoft Paint or Canva can be fine, but creating them in automation is ideal if you’re reaching out to hundreds of people. It’s easy for us to fall back on tools we already know, but using tools made for other purposes can be doubly useful.

Personalize sales outreach
Source:Abyssal
A tool built for marketers to advertise – Abyssale – has also proven to be an extremely useful way to create custom images or GIFs at scale. You can also use a tool like Uclic to integrate with your email and create custom emails in combination with your favorite prospecting tool like LGM.

Custom prospecting landing pages
One option is to have your IT and Marketing departments develop custom landing pages for your prospecting. Another option is to develop simple pages on your own. Tools like Webflow make it easy to upload your contacts and create a place where people can see your name “in the spotlight.”

Making people feel connected helps them see you and your products in a different light. You've gone the canadian ceo email list extra mile and that goes a long way with people.

Landing page example
These landing pages can be a great way to showcase everything about you and your company and how you help. Adding testimonials from current or past clients is also an added bonus.

If you don’t have the “social proof” of testimonials, ask your customers for them . They’re proven to be a great way to promote your business – and yourself. In fact, they generate 62% more revenue on average.

Custom Prospecting Video
If a picture is worth 1000 words, a video is priceless. Creating a personalized video for the recipient is an incredibly useful and unique tool. It is becoming more and more popular, so there are always new technologies being developed. Currently, VideoAsk is one of the best tools out there for creating personalized videos, and at scale .

The idea is to develop a way to use the prospect's name, company or problems in a video format. Seeing it in a picture is impressive, but imagine how special it will feel to see their name in a video.

Automate custom prospecting
One of the things you want to make sure you do is automate as many processes as you can to save yourself time, as this is also an important part of your prospecting. However, make sure you are human in your automations. Creating a message that goes out to everyone with the exact same message is not humanizing the process.

Try some tools that will help you like these: