Google Business Profile creation and optimization
Posted: Thu Jan 23, 2025 8:31 am
Research relevance
Average rating
Number of reviews
Relevance of reviews with keywords
Review response rate
Average response time to reviews
The relevance of the search is a positioning factor that can be optimized through the correct management of the information entered in the card. In addition to the main category, which represents the core business of the company, it is also advisable to insert secondary categories that identify the services related to the main activity and serve to give more information to users on indonesia phone number list what the company offers.
You can insert up to a maximum of 9 secondary categories by choosing them from a list provided by Google.
It is also necessary to set the company attributes correctly .
Attributes are a series of added values characterizing the business, which serve to provide information to users about what their experience will be inside the store (e.g. presence of disabled access, equipped bathroom, etc.).
Read also “ Positioning factors for local SEO ”
Managing reviews on Google Business Profile
Optimizing your business profile on Google also involves proper management of customer reviews.
Every customer who writes must receive, in a short time , a personalized and diversified response .
It is also essential to use semantic tricks to insert some keywords in the answers . Keywords are, in fact, essential for the positioning of the card.
Read also “ Keywords and keywords. What are they for? How to choose them? “
Using keywords in your answers will help your listing rank for those words and appear in relevant searches.
Average rating
Number of reviews
Relevance of reviews with keywords
Review response rate
Average response time to reviews
The relevance of the search is a positioning factor that can be optimized through the correct management of the information entered in the card. In addition to the main category, which represents the core business of the company, it is also advisable to insert secondary categories that identify the services related to the main activity and serve to give more information to users on indonesia phone number list what the company offers.
You can insert up to a maximum of 9 secondary categories by choosing them from a list provided by Google.
It is also necessary to set the company attributes correctly .
Attributes are a series of added values characterizing the business, which serve to provide information to users about what their experience will be inside the store (e.g. presence of disabled access, equipped bathroom, etc.).
Read also “ Positioning factors for local SEO ”
Managing reviews on Google Business Profile
Optimizing your business profile on Google also involves proper management of customer reviews.
Every customer who writes must receive, in a short time , a personalized and diversified response .
It is also essential to use semantic tricks to insert some keywords in the answers . Keywords are, in fact, essential for the positioning of the card.
Read also “ Keywords and keywords. What are they for? How to choose them? “
Using keywords in your answers will help your listing rank for those words and appear in relevant searches.