What platforms and programs exist?
Posted: Thu Jan 23, 2025 6:17 am
There are numerous platforms and programs for SMS marketing. They differ mainly in price and features. Here we recommend three solutions:
SlickText is one of the most popular SMS marketing providers. Their pricing is transparent and there are no hidden costs. After a two-week free trial period, you can choose from different packages and switch between them at a later time if you prefer. SlickText offers different features, surveys, campaigns and schedules. It also includes detailed analytics and automatic physical therapist email database removal of incorrect numbers.
Omnisend offers SMS marketing, but also offers a combination with email marketing. The provider operates worldwide and is ideal for companies with an international customer base . Many steps can be automated and planned, making it even easier to run individual campaigns. The analysis not only covers SMS marketing itself, but also compares it to your other marketing strategies. SMS marketing is part of Omnisend's paid Pro plan .
TextMagic is a very easy-to-use tool for SMS marketing. The price calculator allows you to estimate the cost of a campaign. Contacts are automatically checked and filtered out in case of doubt. Emails can be converted to SMS, and a complete feedback solution is also included. offers SMS marketing for over 190 countries in numerous languages.
How to get started with SMS marketing?
Although SMS marketing is a relatively simple method, you need to carefully plan your strategy. The first and most important thing is to build a list of subscribers . As mentioned, your contacts must explicitly agree to be included in the list and this can be time-consuming. You can promote your campaign through your website, email or printed products, for example. When you have enough subscribers, you can start the SMS marketing campaign.
How you design your campaign is up to you. However, the following guidelines distinguish good SMS marketing:
Ease of use
A person who shares their phone number with you is placing their trust in you . For the sake of your brand, you should respect that trust. Keep the number safe and allow for unsubscription. You should make it as easy as possible for users to unsubscribe if they wish to do so.
Content
While limiting the number of SMS is a good idea, it is also important to pay attention to the quality of their content. Promotional messages can quickly cause fatigue, so the recipient must be able to clearly recognize the added value in each SMS. A professional and friendly approach ensures that your customers feel that they are in good hands.
Interaction
Avoid using SMS marketing solely for advertising and sharing information. Actively seek out reviews or respond to the ones you receive. This creates a closer bond with your customer base.
Conclusion: SMS marketing is worth considering
Whether you're advertising your business, your service, a new product, your restaurant's news, or in the realm of nonprofit marketing, SMS marketing is often underestimated as a tool to reach customers and build a closer bond. Consider it alongside other content marketing tools or newsletter sending initiatives through Mailchimp or any of its alternatives.
SlickText is one of the most popular SMS marketing providers. Their pricing is transparent and there are no hidden costs. After a two-week free trial period, you can choose from different packages and switch between them at a later time if you prefer. SlickText offers different features, surveys, campaigns and schedules. It also includes detailed analytics and automatic physical therapist email database removal of incorrect numbers.
Omnisend offers SMS marketing, but also offers a combination with email marketing. The provider operates worldwide and is ideal for companies with an international customer base . Many steps can be automated and planned, making it even easier to run individual campaigns. The analysis not only covers SMS marketing itself, but also compares it to your other marketing strategies. SMS marketing is part of Omnisend's paid Pro plan .
TextMagic is a very easy-to-use tool for SMS marketing. The price calculator allows you to estimate the cost of a campaign. Contacts are automatically checked and filtered out in case of doubt. Emails can be converted to SMS, and a complete feedback solution is also included. offers SMS marketing for over 190 countries in numerous languages.
How to get started with SMS marketing?
Although SMS marketing is a relatively simple method, you need to carefully plan your strategy. The first and most important thing is to build a list of subscribers . As mentioned, your contacts must explicitly agree to be included in the list and this can be time-consuming. You can promote your campaign through your website, email or printed products, for example. When you have enough subscribers, you can start the SMS marketing campaign.
How you design your campaign is up to you. However, the following guidelines distinguish good SMS marketing:
Ease of use
A person who shares their phone number with you is placing their trust in you . For the sake of your brand, you should respect that trust. Keep the number safe and allow for unsubscription. You should make it as easy as possible for users to unsubscribe if they wish to do so.
Content
While limiting the number of SMS is a good idea, it is also important to pay attention to the quality of their content. Promotional messages can quickly cause fatigue, so the recipient must be able to clearly recognize the added value in each SMS. A professional and friendly approach ensures that your customers feel that they are in good hands.
Interaction
Avoid using SMS marketing solely for advertising and sharing information. Actively seek out reviews or respond to the ones you receive. This creates a closer bond with your customer base.
Conclusion: SMS marketing is worth considering
Whether you're advertising your business, your service, a new product, your restaurant's news, or in the realm of nonprofit marketing, SMS marketing is often underestimated as a tool to reach customers and build a closer bond. Consider it alongside other content marketing tools or newsletter sending initiatives through Mailchimp or any of its alternatives.