On-page SEO ranking factors for search engine positioning
Posted: Thu Jan 23, 2025 5:48 am
On-page SEO refers to the content of the website for search engines and users. Improve it with these tools:
6. Keywords to position in search engines
Before you start creating content for your website, make sure you have a clear idea of the keywords that are associated with the topic you want to communicate and that are of interest on the Internet, because if you choose the wrong keywords, that is, those that no one searches for on Google, you will not get any traffic no matter how good your content is.
But how do you know which keywords people are searching for on Google or which ones you should avoid? Do your research!
There are many keyword research tools available, some free and some paid. For this example we are using SEMrush, which is an all-in-one search engine capable of performing keyword research with ease.
Let’s say you started a sports blog and want keyword ideas for your articles. Enter a keyword cio & cto email list relevant to sports, for example “baseball bat” – this keyword has a global monthly search volume of over 183,000. Take a look:
On-page SEO ranking factors to rank on Google
This means that if your website ranks in Google SERPs, you will get a decent amount of traffic to your site.
7. High quality content
Once you have thoroughly researched your keywords, it is now time to write high-quality content. How to do it?
Today, Google is only committed to providing the best experiences to its users by showing only fresh, quality, in-depth and optimized content.
So, instead of quantity, focus on quality. It takes a lot of effort, research, and time to write high-quality content, but it will be worth it in the end. Write down a main keyword, add 3-4 relevant keywords, and post them in an article.
This topic cannot be fully articulated in a single section, so check out these three articles:
Creating high-quality content to rank in search engines:
* 30 Ways to Find Great Ideas for Your Blog Posts
* How to Create Quality Blog Posts That Convert Customers
* The Skyscraper Technique: How to Build High-Quality Backlinks for Your Content
8. URL structure
It's important to optimize your URL structure just as you optimize your post title and header elements, just as you read it. The URL may seem less important, but properly optimizing its address can help improve your SEO.
Additionally, a good URL structure helps Google crawl your site better, increase CTR (click-through rate), and improve user experience.
6. Keywords to position in search engines
Before you start creating content for your website, make sure you have a clear idea of the keywords that are associated with the topic you want to communicate and that are of interest on the Internet, because if you choose the wrong keywords, that is, those that no one searches for on Google, you will not get any traffic no matter how good your content is.
But how do you know which keywords people are searching for on Google or which ones you should avoid? Do your research!
There are many keyword research tools available, some free and some paid. For this example we are using SEMrush, which is an all-in-one search engine capable of performing keyword research with ease.
Let’s say you started a sports blog and want keyword ideas for your articles. Enter a keyword cio & cto email list relevant to sports, for example “baseball bat” – this keyword has a global monthly search volume of over 183,000. Take a look:
On-page SEO ranking factors to rank on Google
This means that if your website ranks in Google SERPs, you will get a decent amount of traffic to your site.
7. High quality content
Once you have thoroughly researched your keywords, it is now time to write high-quality content. How to do it?
Today, Google is only committed to providing the best experiences to its users by showing only fresh, quality, in-depth and optimized content.
So, instead of quantity, focus on quality. It takes a lot of effort, research, and time to write high-quality content, but it will be worth it in the end. Write down a main keyword, add 3-4 relevant keywords, and post them in an article.
This topic cannot be fully articulated in a single section, so check out these three articles:
Creating high-quality content to rank in search engines:
* 30 Ways to Find Great Ideas for Your Blog Posts
* How to Create Quality Blog Posts That Convert Customers
* The Skyscraper Technique: How to Build High-Quality Backlinks for Your Content
8. URL structure
It's important to optimize your URL structure just as you optimize your post title and header elements, just as you read it. The URL may seem less important, but properly optimizing its address can help improve your SEO.
Additionally, a good URL structure helps Google crawl your site better, increase CTR (click-through rate), and improve user experience.