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Why use Facebook for my business?
Facebook remains the most popular social platform out there, with a massive audience of over 1.84 million daily active users, who spend an average of 35 minutes on it each day.
This is why it is very interesting for any company to have a presence on this social network , since many of its users could be potential clients of your business.
Businesses use this amazing how to get philippines number for whatsapp database to meet their marketing goals, and in many cases, it works:
44% of users admit that their purchasing behavior is influenced by Facebook.
There are more than 80 million business pages on Facebook.
Facebook also allows you to make your company or brand visible by providing your customers with a new channel to discover, follow and communicate with you. Keep in mind that today, it is the consumers who decide when they want to interact with a brand, and how.
How to use Facebook for your business marketing
As we have already said, Facebook is a social network that connects people with similar interests. Therefore, it is important that you first take some time to define your communication strategy, and who your buyer persona is , as well as the customer journey .
Some of the most common goals for every company when starting its strategy on Facebook are:
Attract users interested in your products or services.
Create a community of users with whom to communicate and connect.
Make commercial promotions that attract users and convert them into customers.