What a Messenger Marketer Should Know and Be Able to Do

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Ulyana Zherinova
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From the editors: we know, we can, we practice. This is what we mean by the fact that in MAED chatbots work just “with a bang”. And the person responsible for their work is a specialist and evangelist in the field of messenger marketing, the founder of the Townsend agency and the portal about messenger marketing and chatbots Townsend PRO , Ulyana Zherinova. When we say “chatbots”, we mean “Ulyana”. She will tell you in gory detail how quickly you need to run to learn chatbots and why.

It is difficult to find a person who does not have WhatsApp, Telegram or Viber on their smartphone. Users are getting used to chatting not only with their loved ones, but also with companies. And businesses increasingly vietnam email list need people who can establish interaction with clients in messengers and social networks. At the same time, the popularity of the messenger marketer profession is growing.

Let's find out what his job involves and what skills are needed to become a sought-after specialist.

What does a messenger marketer do?
Like any other specialist in the field of Internet marketing, a messenger marketer promotes goods and services, but uses messengers as a channel: Telegram, Whatsapp, Viber, VKontakte, and as the main tools - funnels and chat bots, which such a specialist creates and configures to solve marketing problems: