Meta CEO Mark Zuckerberg has announced plans to soon introduce NFTs on Instagram. So far, this raises more questions than answers, but here's what we know. Kolsquare has compiled for you all the information that might be interesting for marketers in the future.
Supposedly, in the near future, NFTs are coming to Instagram, as Zuckerberg said on March 15, 2022 , according to Engadget. He continued, “I’m not ready to announce exactly what that’s going to be today. But over the next few months, the ability to bring some of your NFTs, I hope over time I’ll be able to mint things within that environment.” Okay, there’s a lot of unclear stuff, so how about we start with what we do know?
NFTs in a nutshell
NFTs are non-fungible tokens, which are crypto assets on a blockchain . In other words, they are unique identification codes. Their metadata is what distinguishes them from other assets. However, they are not a cryptocurrency, as they cannot be traded or exchanged for their equivalent . Therefore, fungible tokens like cryptocurrencies are identical to each other and can serve as a medium for business transactions.
In particular, NFTs are more like a receipt on a blockchain that can point to anything communication directors email list using a hyperlink . It's good to keep these basics in mind:
NFTs cannot be replicated. They are unique cryptographic tokens that exist o a blockchain.
NFTs represent real-world objects, such as artwork or real estate.
While reducing the likelihood of fraud, tokenizing real-world tangible assets makes it easier to buy, sell, and trade them efficiently.
Furthermore, NFTs can represent people’s identity, ownership, and rights, among others.
In reality, NFTs don’t have an enforcement mechanism, as they are nothing more than a receipt. Anyone who wants to can claim ownership over the same digital file and can buy almost anything . That’s exactly why Zuckerberg says Instagram will allow users to display their NFTs.
NFTs on Instagram: What does this mean for sellers?
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