5. Encourage the use of branded hashtags

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Once you’ve created your list of branded hashtags, make sure to start using them in every relevant post. The most general branded hashtags are often placed in the Instagram kazakhstan business email list bio along with a call-to-action for using them. Remember the #GroveHome hashtag we mentioned earlier?

6. Create a list of hashtags
Instead of copying and pasting the same set of hashtags for every post, divide them up into topical lists. For example, informational posts might have different hashtags than product announcement posts. Instead of generating a new list for each post, keep different lists handy for the various types of content topics that you post.

Save these lists and text Sprout’s Asset Library to make it easier to attach the right hashtags to each Instagram post.

7. Add hashtags to Instagram Stories
While Stories do disappear after 24 hours, don’t discount the use of hashtags on them. These show up in the search results, too, and are another easy way of getting more interested followers. Have too many hashtags to put into a Story? Enter your text like normal and then hide them behind a gif or sticker.

Get started with Instagram hashtags today
Using hashtags on Instagram has many benefits for brands: increased brand awareness, higher ‌engagement and improved competitor analysis insight. Before jumping into hashtags, it’s recommended to understand the various types that are out there and some best practices to follow.

Ready to get into more #InstagramStrategy? Take a look at our guide on how to create an Instagram strategy for your brand.

Instagram Hashtags FAQs