Online prize competitions , organised individually or within a loyalty programme context , are the most building customer loyalty , engaging customers in large-scale retail trade, improving the lead generation strategy and obtaining a large amount of information on one's customers, hence the so-called vietnam phone number example zero-party data that is so much talked about at this moment in history.
By activating a survey , for example, it is possible to carry out a real market research by discovering desires and needs, but also socio-demographic data and much more to correctly segment your audience and thus create a profiled database , whose information can be used to create personalized marketing strategies . All this by putting one or more prizes up for grabs for participants, who will feel extremely motivated to participate in the online contest.