So, in simple terms, the more links you had from your
Posted: Mon Jan 20, 2025 4:03 am
The original version of PageRank initially determined the importance of web pages based on the number of links. Sergey Brin and Larry Page built it to crawl the web, compile a log of all the links, and then calculate the total volume of links pointing to each target domain.
Google's PageRank algorithm then compared the results of purchasing directors email database all the websites and assigned each a PageRank score that reflected its relative performance on a particular topic.
The score itself was presented as a value between zero and ten: the weakest backlink profile received the lowest score, while high PR scores were reserved for web pages that had the strongest backlink profile.
competitors, the higher PR score you would get and the more credible you would appear on the topic at hand. Ultimately, this translated into a favorable ranking in the SERPs.
Over time, however, Google evolved and adopted a slightly different approach. The original PageRank algorithm was abandoned and a new system was introduced that took into account more than just link volume.
Google's PageRank algorithm now takes into account both the quantity and quality of links. Instead of blindly treating all links as equal, the value of each backlink is analyzed separately.
That said, the technical term for this value is “link juice” or “link equity.” It can be thought of as an indicator of the level of influence an incoming link has on the ranking.
Basically, each instance of a dofollow link is considered an endorsement that passes authority from the referring domain to the target domain. This flow of authority between the linked web pages is what we call “link juice.”
And to determine the value of the resulting link, Google PageRank calculates the amount of authority passed to the target page based on several parameters.
To start, it takes into account the relative authorities of the referring and target domains. The most impactful backlinks are high-quality ones that pass on the link juice of high-authority domains.
Take a site like Wikipedia for example. Since it ranks 11th on Alexa, each inbound link you get from your articles is worth far more than the combined referrals from hundreds of average sites.
So, if you intend to dramatically improve your page's PageRank scores and search rankings, you may want to prioritize high authority sites.
Apart from this, another factor that potentially influences the value and quality of the link is the number of external links from the referring page.
The higher the number of backlinks from a referring domain, the lower the link juice each of them will pass to the target domain. This is because authority is evenly distributed across all outbound links.
A referring domain with a PageRank of 6, for example, would end up passing a PR of 2 through each of its 3 outbound links.
Page rank how to calculate
But the analysis and rating do not end there. PR checker. Google PageRank also takes into account the context of the incoming links, the backlink profile of the referring domain, domain authority, the relevance of the referring website, the diversity of the link sources that point to each URL on the page, etc.
Google's PageRank algorithm then compared the results of purchasing directors email database all the websites and assigned each a PageRank score that reflected its relative performance on a particular topic.
The score itself was presented as a value between zero and ten: the weakest backlink profile received the lowest score, while high PR scores were reserved for web pages that had the strongest backlink profile.
competitors, the higher PR score you would get and the more credible you would appear on the topic at hand. Ultimately, this translated into a favorable ranking in the SERPs.
Over time, however, Google evolved and adopted a slightly different approach. The original PageRank algorithm was abandoned and a new system was introduced that took into account more than just link volume.
Google's PageRank algorithm now takes into account both the quantity and quality of links. Instead of blindly treating all links as equal, the value of each backlink is analyzed separately.
That said, the technical term for this value is “link juice” or “link equity.” It can be thought of as an indicator of the level of influence an incoming link has on the ranking.
Basically, each instance of a dofollow link is considered an endorsement that passes authority from the referring domain to the target domain. This flow of authority between the linked web pages is what we call “link juice.”
And to determine the value of the resulting link, Google PageRank calculates the amount of authority passed to the target page based on several parameters.
To start, it takes into account the relative authorities of the referring and target domains. The most impactful backlinks are high-quality ones that pass on the link juice of high-authority domains.
Take a site like Wikipedia for example. Since it ranks 11th on Alexa, each inbound link you get from your articles is worth far more than the combined referrals from hundreds of average sites.
So, if you intend to dramatically improve your page's PageRank scores and search rankings, you may want to prioritize high authority sites.
Apart from this, another factor that potentially influences the value and quality of the link is the number of external links from the referring page.
The higher the number of backlinks from a referring domain, the lower the link juice each of them will pass to the target domain. This is because authority is evenly distributed across all outbound links.
A referring domain with a PageRank of 6, for example, would end up passing a PR of 2 through each of its 3 outbound links.
Page rank how to calculate
But the analysis and rating do not end there. PR checker. Google PageRank also takes into account the context of the incoming links, the backlink profile of the referring domain, domain authority, the relevance of the referring website, the diversity of the link sources that point to each URL on the page, etc.