You can share some practical tips or links about the environment

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You can also connect with your audience through stories, for example, telling a story that the potential client can identify with. A good idea is to tell them how you got started in the world of sustainability, what motivated you to do it, or show testimonials from satisfied customers who have used your products. 6.- Share ecological information and tips Share information and ecological tips Newsletters are great for sharing valuable content that is related to green practices. Not every email you send has to be about promoting products or services. People appreciate messages that have an informative intent. From small recommendations such as not printing their emails, to redirecting them to ecological charities. The idea is that the user notices your commitment to caring for the planet and feels part of it.

It is worth noting that email marketing is crypto email list one of the most cost-effective and sustainable ways you can stay in touch with customers. So make the most of it to reach out to all the people who might be interested, i.e. potential customers. 7.- Integrate other channels into your strategy Integrate other channels into your strategy Email marketing certainly has great potential, but it doesn’t hurt to complement your strategy. What you need to do is integrate other digital channels where you can convey your sustainable message in different ways. A good idea is to add CTA buttons that direct to your social media profiles. You can tell users that through this platform they can find more content and information related to your organic products. Another great idea is to work with SMS Marketing , since it is also a direct and personalized channel.