What audio options are best for your Reels? Pop sounds, original voice-overs, ambient songs or standards all have different merits.
No audio goes viral faster than a viral audio on TikTok or Reels. Memes suriname b2b leads like the infamous "Oh no" clip have become ingrained in our collective consciousness. This provides a shortcut to understanding popular content, and we know that Reels’ algorithm pays attention to the popularity of audio.
First, use Instagram’s sound library to find popular sounds.
Think about the sentiment behind audio trends. Is it interesting? Relevant? Inspiring? Or is it educational? Next, select a B-roll clip that matches the mood of the audio. For example, upbeat music calls for energetic dancing, while serious news headlines are better suited for shots of you focused on your computer. It's really a matter of putting the puzzle pieces together.
Pro Tip: If you have a business account on IG, you may not have full access to IG’s library of sounds. Switch your account category to "Entrepreneur" and you'll gain full access.