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For functional products, after each product

Posted: Sun Jan 19, 2025 9:22 am
by aminaas1576
Basiik was founded by Mr. Kevin, a well-known hair and skin expert. Although the brand name has the same pronunciation as "basic", the two "i"s imply a deep meaning: on the one hand, it symbolizes that the needs come from oneself, and it also represents the insistence that "ingredient is important". Basiik takes safe and transparent raw materials and manufacturing processes as its core. Teacher Kevin checks for consumers. It never adds soap base, pigments, artificial flavors or harmful chemicals.

It focuses on creating a healthy scalp environment and naturally strong hair quality. Whether you have sensitive skin or pregnant women, you can safely use its high-quality products certified by SGS.
In terms of customer base: Mr. Kevin, who started to accumulate a large number of fans with the "Woman I'm the Biggest" program, because this group of VVIPs have followed the teacher for a long time until the founding of bassik, they like the teacher who pays attention to the texture and details of life, and also like purity and beauty. is launched, in addition to brazil email list encouragement, they also give us suggestions and feedback. I am really grateful to this group of loyal customers for their support. Therefore, basiik's customer base is mainly new women aged 35 to 55 who pursue a quality life. With the brand's efforts to rejuvenate, it has also gradually attracted young people in their 20s. Committed to listening to customer feedback and continuing to improve products.


Challenges and Opportunities: Cross-platform integration and membership management to create LINE’s small official website
In the face of increasingly diversified community platforms and membership management needs, basiik is also facing digital challenges in customer service integration, community management and marketing. The brand has successfully created traffic with the IP created by Kevin. , customer management and marketing communication all need to rely on more digital tools to help the team continue to grow. Therefore, when basiik was looking for tools, he hoped to unify the customer service management of LINE, Facebook and Instagram, and build LINE into a small official website to provide customers with a more immediate interactive experience. After several comparisons, Omnichat's customer service and community integration functions are relatively complete, which became the biggest key for basiik to choose to cooperate with Omnichat.