– Customer retention.
– Relevant information for improving your products or services. Opportunities for innovation.
– Improved Customer-Centric operation of all departments.
– Reinforcement of brand cell phone number lookup philippines identity and awareness.
– Loyalty or increased loyalty. Create brand ambassadors.
– Obtaining product testers.
– Attracting new clients.
-Creation of exit barriers.
Whether or not the true value of a B2B community is the contribution of its members, the brands behind the communities must design a coherent and tailored value proposition to encourage this cross-contribution.
The first line of the value proposition could consist of promoting bilateral knowledge through training or mentoring , for example. It could also inspire, highlighting the experiences of its members, as well as external contrasts that provoke lateral thinking to continue progressing.