The fourth stage, in turn, is the

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In this context, it is up to online retailers to improve the ways they communicate with these consumers in order to generate more sales. The pre-purchase period occurs during the first three stages of the Customer Journey . That is, pre-purchase occurs during Awareness, Consideration and Intent, when consumers recognize their needs, seek more information on solutions and evaluate the best products for their needs.



The fourth stage, in turn, is the purchase itself. Essential taiwan telegram phone number list Therefore, the better you as a retailer are able to communicate with consumers during the first three stages of the buyer's journey, the better your e-commerce will perform in the fourth stage. In other words, your sales will be better and bigger.



In fact, optimizing the pre-purchase process is crucial to the success of your online store. PRE-PURCHASE: HOW TO OPTIMIZE TO SELL MORE ON E-COMMERCE? In the pre-purchase period, consumers are primarily looking for information. They want to know, for example, if they have a problem, if they need a solution, and if there is a product that solves all of this.