The LeFel stores will be shops in themselves, in terms of brand, furnishings and layout, assortment and location, but also specific corners inside the main megastores (the first corner will open inside the Feltrinelli Libri e musica in Palermo, which will soon be inaugurated). Crea International has designed and created a modular and flexible format that can be applied to different assortments within different types of distribution, ensuring a coordinated image. The new LeFel the concept of entertainment and customer loyalty, proposing a continuous renewal of proposals permeable to trends. In the LeFel environment , the graphic imprint is strong and has a great france telegram data customer a journey inside the LeFel store ; a shopping experience where the objects tell the story of who chooses them.
The main idea of the journey was graphically transferred to the stamp as a sign of something that is brought home after a journey that has transmitted strong sensations. Wood and its warmth envelop the environment, exploiting the spaces wisely. For the furnishings, wood was used in its warmest shades: from oak to walnut to wenge. The focus is on the central area, dedicated to new arrivals where a “lab tree” composed of overlapping modular elements attracts the customer's attention also thanks to LCD screens that implement communication. The next stores will open at the beginning of 2009 in Rome, Milan and Veneto and will probably then expand abroad.
format aims to incorporate
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