Email marketing is a valuable asset in your digital marketing arsenal to keep them up to date with your business, let them know about upcoming events and special offers and – ultimately – remind them that you’re here and they should continue to spend their money with you.
There is a right and a wrong email list providers in germany way to approach email marketing – and when you get it wrong, it can be really wrong. Not only can it impact your revenue, but it can also harm your relationship with loyal customers and potentially even lead to fines and long-lasting damage to your reputation.
This is why email optimisation should be a key component of your marketing strategy. You might already have an email list filled with customers, so how can you capitalise on that and send out relevant, timely and fully optimised emails to maximise engagement and revenue?
You need to do what you can to give your email marketing a much-needed kick up the backside and make sure
You achieve the results you’re looking for. Whether you’re a newcomer to email marketing or a seasoned veteran, there are always ways to optimise. Yes, you might even be getting great results, but they could always be greater.
Below, we’re going to highlight some of the key ways you can optimise your emails and continue to build on your customer loyalty.
It ensures you stay in touch with loyal customers
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