Automated Email Series: Welcome, Browse Abandonment, Cart Abandonment, Product Review.
Posted: Tue Jan 07, 2025 3:40 am
Automated Email Series: Welcome, Browse Abandonment, Cart Abandonment, Product Review
Example : A beauty brand increased their email revenue by 12% by creating a cart abandonment recovery campaign using NewsMAN ’s automation features .
5. Precise segmentation and targeting
Email marketing services like NewsMAN offer advanced subscriber segmentation and targeting capabilities , allowing businesses to deliver highly personalized content to their audience. By segmenting audiences based on criteria like location , preferences , and purchase history , businesses can send targeted messages that resonate with their subscribers and drive conversions.
Example : An online store increased its united kingdom telegram conversion rate by 25% by using NewsMAN 's subscriber segmentation features to send product recommendations based on their purchase and browsing history .
6. Boosts customer engagement and loyalty
Email marketing can be used to maintain a constant connection with your customers and offer them relevant information and offers. By creating newsletter campaigns or periodic messages such as “What’s New?”, you increase customer engagement and keep your brand top of mind. Additionally, you can use email marketing to offer exclusive discounts and promotions to your loyal customers, which can lead to greater loyalty and higher customer lifetime value (CLV) in the long run .
Example : A cosmetics brand increased sales by 15% by sending periodic emails to its subscribers with personalized offers and skincare tips. By offering valuable content and exclusive promotions, the company built customer loyalty and achieved a steady increase in revenue.
7. Scalable and versatile
Scalability refers to the ability of an email marketing service to adapt and grow with the size and growth of a business. This means that the newsletter platform can handle more subscribers, send more emails, and offer more features as the business grows.
Versatility refers to the fact that the email service has different options and tools to create and send effective email campaigns . These include customizable newsletter templates, automation features, subscriber list segmentation, and many more.
Example : A small business starts with a basic email marketing plan and as the business grows, can upgrade to a larger plan with more features and capabilities. The advanced features of the email marketing platform will help accelerate brand awareness and sales for the business.
8. Mobile-optimized newsletters
With mobile devices accounting for over 50% of email opens, it’s essential for businesses to ensure their newsletters are mobile- optimized . Email marketing services like NewsMAN offer responsive email templates and mobile preview features, allowing businesses to ensure their emails look professional on any device.
9. Build customer relationships
Email marketing services allow businesses to build and cultivate relationships with their subscribers by providing valuable content and keeping their brand top of mind. By sending newsletters with relevant and engaging content, businesses can increase customer loyalty and drive repeat purchases.
Example : A company that sells sports equipment increased customer loyalty and repeat sales by using NewsMAN ’s email marketing services . By sending valuable content such as workout tips, healthy nutrition advice, and suggestions for appropriate sports gear for different activities, the company was able to build strong relationships with its subscribers and drive repeat purchases.
10. Ease of use
Email services like NewsMAN make it easy to start and send campaigns with responsive email templates and a drag-and-drop newsletter editor. Even businesses that have never used email marketing can create professional email campaigns to communicate with customers and promote their business.
For example , an online store can send personalized emails to its customers in just a few clicks using NewsMAN .
Creating an e-commerce newsletter with NewsMAN is this simple :
Conclusion:
Email marketing remains the most popular communication, promotion, and conversion channel for businesses and marketers around the world. It offers a personal and direct way to communicate with customers while being cost-effective and delivering a high return on investment. With email marketing platforms like NewsMAN , businesses can personalize their messages, segment their audience, and easily measure the performance of their campaigns. Email marketing is a powerful tool that can help businesses maintain a connection with potential customers, strengthen their relationship with them, and ultimately build loyalty. Therefore, it is essential for any business looking to promote its products or services to include email marketing as an essential part of its marketing strategy .
Incorporating email marketing into an overall marketing strategy is essential for businesses that want to reach their customers effectively. If you are not yet using email marketing, it is time to start because of the many benefits it offers! Create a free email marketing account now and start creating your own email campaigns . Don’t miss the opportunity to grow your business and connect with your audience in a more personalized and effective way. Click the button below:
Example : A beauty brand increased their email revenue by 12% by creating a cart abandonment recovery campaign using NewsMAN ’s automation features .
5. Precise segmentation and targeting
Email marketing services like NewsMAN offer advanced subscriber segmentation and targeting capabilities , allowing businesses to deliver highly personalized content to their audience. By segmenting audiences based on criteria like location , preferences , and purchase history , businesses can send targeted messages that resonate with their subscribers and drive conversions.
Example : An online store increased its united kingdom telegram conversion rate by 25% by using NewsMAN 's subscriber segmentation features to send product recommendations based on their purchase and browsing history .
6. Boosts customer engagement and loyalty
Email marketing can be used to maintain a constant connection with your customers and offer them relevant information and offers. By creating newsletter campaigns or periodic messages such as “What’s New?”, you increase customer engagement and keep your brand top of mind. Additionally, you can use email marketing to offer exclusive discounts and promotions to your loyal customers, which can lead to greater loyalty and higher customer lifetime value (CLV) in the long run .
Example : A cosmetics brand increased sales by 15% by sending periodic emails to its subscribers with personalized offers and skincare tips. By offering valuable content and exclusive promotions, the company built customer loyalty and achieved a steady increase in revenue.
7. Scalable and versatile
Scalability refers to the ability of an email marketing service to adapt and grow with the size and growth of a business. This means that the newsletter platform can handle more subscribers, send more emails, and offer more features as the business grows.
Versatility refers to the fact that the email service has different options and tools to create and send effective email campaigns . These include customizable newsletter templates, automation features, subscriber list segmentation, and many more.
Example : A small business starts with a basic email marketing plan and as the business grows, can upgrade to a larger plan with more features and capabilities. The advanced features of the email marketing platform will help accelerate brand awareness and sales for the business.
8. Mobile-optimized newsletters
With mobile devices accounting for over 50% of email opens, it’s essential for businesses to ensure their newsletters are mobile- optimized . Email marketing services like NewsMAN offer responsive email templates and mobile preview features, allowing businesses to ensure their emails look professional on any device.
9. Build customer relationships
Email marketing services allow businesses to build and cultivate relationships with their subscribers by providing valuable content and keeping their brand top of mind. By sending newsletters with relevant and engaging content, businesses can increase customer loyalty and drive repeat purchases.
Example : A company that sells sports equipment increased customer loyalty and repeat sales by using NewsMAN ’s email marketing services . By sending valuable content such as workout tips, healthy nutrition advice, and suggestions for appropriate sports gear for different activities, the company was able to build strong relationships with its subscribers and drive repeat purchases.
10. Ease of use
Email services like NewsMAN make it easy to start and send campaigns with responsive email templates and a drag-and-drop newsletter editor. Even businesses that have never used email marketing can create professional email campaigns to communicate with customers and promote their business.
For example , an online store can send personalized emails to its customers in just a few clicks using NewsMAN .
Creating an e-commerce newsletter with NewsMAN is this simple :
Conclusion:
Email marketing remains the most popular communication, promotion, and conversion channel for businesses and marketers around the world. It offers a personal and direct way to communicate with customers while being cost-effective and delivering a high return on investment. With email marketing platforms like NewsMAN , businesses can personalize their messages, segment their audience, and easily measure the performance of their campaigns. Email marketing is a powerful tool that can help businesses maintain a connection with potential customers, strengthen their relationship with them, and ultimately build loyalty. Therefore, it is essential for any business looking to promote its products or services to include email marketing as an essential part of its marketing strategy .
Incorporating email marketing into an overall marketing strategy is essential for businesses that want to reach their customers effectively. If you are not yet using email marketing, it is time to start because of the many benefits it offers! Create a free email marketing account now and start creating your own email campaigns . Don’t miss the opportunity to grow your business and connect with your audience in a more personalized and effective way. Click the button below: