7. One in four customers won’t complain because they think there’s no solution to their problem.

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To improve the customer service experience, create guidelines for your team on how to respond to issues. Instruct them to explain the problem clearly and apologize sincerely. This approach can help turn a negative customer service situation into a positive one, building trust and loyalty.

6. The two things that frustrate customers the most are long waits and difficulty finding contact when they need help.

To improve customer service, eliminate response time expectations.

For example, you need to tell users your support hours and changsha phone number time zone. This will help them know when they need help. You can add this information to your website's contact page or email auto-reply.

For clearer contact information, it is enough to add the deleted "Contact Us" link to the main menu. Or consider adding a floating contact form to your website or using an always-visible scroll form.

These customer service strategies can make it easier for people to contact you when they need help.


This data reveals that many businesses lack confidence in their ability to solve problems. Even if these customers don't complain, they may switch to a competitor at any time. This silent dissatisfaction can be a potential threat to your company.

To increase customer trust and improve the service experience, try to be proactive. An effective strategy is to set up a follow-up email after every purchase. This shows customers that you care about their experience and that you're willing to help them when necessary.

You can easily build these follow-up email sequences using tools like FunnelKit. For example, you can ask for feedback, offer assistance, or simply say thank you for your purchase. This proactive approach to customer service allows you to identify problems early and demonstrates your commitment to your customers' satisfaction.


We often hear about users being unable to receive password reset emails from their WordPress sites. Their WordPress website is not set up to guarantee email deliverability.