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They love the brands they buy from unconditionally

Posted: Sun Jan 05, 2025 4:44 am
by sumona
While a good, solid brand reputation may result in some organic headlines of this type, many brands find bringing a press office on board to be an excellent investment. It can be an incredible help when it comes to making the impression you want to make on your audience. Many of the brands on Talkwalker’s top list are terrific at making headlines for the right things. For instance, Huda Beauty, M.


A.C., and Benefit Cosmetics are just a few examples that made news for their generous social oil and gas email list contributions and next-level influencer partnerships. 9. Turn your customers into fans Iconic brands with legendary followings behind them don’t just cultivate communities around what they do. They build those communities into full-fledged fandoms — movements that gravitate around whatever that brand is about. Fans aren’t just loyal customers.


So what separates a fandom from a mere customer base? Customers don’t necessarily get together with other customers to discuss the brand or speculate on the headlines it’s been making. Fans, on the other hand, love doing precisely that. Some excellent examples of modern brands with robust fandoms include Go Pro, Apple, and Burger King. However, you don’t necessarily need to be a massive global force like them to do the same thing.