Within your industry and drive ongoing action among your peers? Or maybe you’re looking to start relevant conversations about important topics that tie into your business goals. If so, these types of discussions tend to happen a lot more organically on LinkedIn. After all, it’s already been designed with professional goal-seeking in mind. You can also pursue thought leadership on Facebook, especially in support of authority you may have gained elsewhere.
But you’ll see more success when taking a personal approach to the topic at hand. You’ll azerbaijan telegram database want to choose the groups you join with care, as well. As you can see, LinkedIn and Facebook are both incredibly similar as far as actually using the platforms. You can advertise on both, network on both, and use both to support a stronger brand identity. But the people who use each platform have different reasons for being there and will be more likely to engage with different marketing efforts as a result.
Carefully consider your marketing goals before choosing one over the other. Alternatively, you can craft parallel advertising campaigns that are calibrated with each network in mind. Increase your Ad Performance Wrap Up: Take Your Social Media Strategy to the Next Level When you’re using your favorite social networks personally or for fun, you naturally don’t have to think too deeply about the things you post. Personal posts are best when they’re spontaneous and come straight off the cuff.