Writer Nicolas Cole, for example, built a loyal following and a solid reputation on Quora by answering questions with detailed and occasionally personal answers. Thanks to his answers on Quora, he skyrocketed the growth of his 7-figure content agency, Digital Press, within a few years. Find your buyers on Quora, answer their questions, link back to your content, and profit. 6. Use Leadfeeder to power up B2B social sales AlertOps was struggling to identify the company visiting their website.
They knew that “warm” leads were leaving without giving contact information. Integrating Leadfeeder into their sales process helped them identify which companies visited their site — even if they didn't download a uae business email database lead magnet or fill out a form. Within a month, they boosted their sales demo rates by 700 percent. They even landed a sales demo with a Fortune 500 company. Leadfeeder plays a huge role in the [sales] system we built to qualify sales leads and schedule demo calls,” says Nathan Rofkahr, Director of Growth for AlertOps.
7. Publish and promote more case studies Case studies should be an important part of your content marketing strategy. B2B buyers are highly analytical, risk-averse, and often need the approval of multiple ROI-minded decision-makers before purchasing. And — as many buyers have admitted — this makes case studies crucial sales enablement content for the middle-to-end stages of the lead generation process. Don’t just let case studies sit idle on your website.