Shop positioning Germany website promotion in Germany

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Link building Germany
Obtaining links in Germany is on the one hand easier than in Poland, but on the other hand it is more expensive. The costs result from the awareness of the owners of websites, blogs and internet portals. Obtaining links in a similar way as it is done in Poland is not effective. Dedicated facilities or link farms will not bring the expected effect.

We propose acquiring more expensive but valuable links. That is why we only work with clients who have the right budgets, as well as a strategy to enter Germany with a plan longer than a few months.

We conduct our activities for both online stores and websites. Promotion is not limited to building visibility on Google.de. Our activities bring other benefits such as publications in industry websites, which increases brand awareness.

We only select trusted locations with real website traffic.

Equally important are activities related to content construction. Double checking of substantive quality and linguistic quality guarantees success and building trust in the brand.

SEO factors important in Germany
Here is a list of some factors that are important in SEO (Search Engine Optimization) in Germany:

German: Adapting your website content to German is key. Content should be written in a way that is understandable to German-speaking users, and keywords should be precisely matched to searches by users in Germany.
Local SEO: Local SEO plays an important role in Germany, especially for businesses focused on specific regions. Registering in local directories, including your business address on your website, and getting reviews from local customers can help increase your visibility in search results.
German Domains: Using a German domain, such as .de, can estonia whatsapp lead have a positive effect on local SEO. A German domain name is preferred for sites that target German-speaking audiences.
Links from local and industry websites: Building quality links from German local and industry websites is important to increase your visibility. Participating in local events, collaborating with local influencers and industry websites can help you gain valuable links.
German directories and aggregators: Registering your site with German directories and aggregators can increase your visibility in search results. Popular German directories include Das Örtliche, Gelbe Seiten and meinestadt.de.
Responsiveness and loading speed: The site should be optimized for mobile devices and have fast loading times. Mobile responsiveness and loading speed are important ranking factors in search engines.
German Traffic Analysis: Using popular German website traffic analysis tools such as Google Analytics can provide valuable insights into user behavior and help you monitor the effectiveness of your SEO efforts.
Brand Reputation: Building a positive brand reputation and gaining positive customer reviews is essential for German SEO. Reviews and opinions can influence users' purchasing decisions and positively affect your position in search results.
It is worth noting that these are general guidelines for Germany. Different industries and specific sites may have unique needs and specific optimization factors. It is important to adapt your SEO strategy to the specific requirements and needs of the German market, follow trends and regularly adjust your SEO activities to achieve the best possible results.

10 Popular SEO Agencies in Germany
Searchmetrics – One of the leaders in SEO analytics based in Berlin.
Sistrix – Renowned German SEO consulting company based in Bonn.
Ryte (formerly OnPage.org) – A Munich-based company specializing in website optimization.
SEO-Küche – Agency offering a full range of SEO services.
Peak Ace – Berlin-based agency specializing in online marketing, including SEO.
Fairrank – One of the most famous agencies specializing in search engine optimization in Germany.
SUMAX – Agency from Dortmund, known for professional SEO services.
SEOkomm – An agency known mainly for organizing SEO conferences, but also offering consulting services.
1&1 Versatel (often partnered with RankingCoach) – While 1&1 is better known as a hosting provider, their SEO tools and services, often in partnership with RankingCoach, are quite popular in Germany.
Netgrade – Another popular German SEO agency offering a wide range of services.
FAQ Frequently Asked Questions
Is Google popular in Germany?
Google is the leading search engine in Germany, with a market share that is significantly higher than its competitors in 2022. Its share is 90.54%. The next search engine, Bing, comes in second with 5.67%.

Is SEO in Germany different from that in other countries?
SEO activities in Germany or Austria require taking into account language differences, especially the regular use of compound words and the use of accents.
In the case of SEO campaigns, keyword research should include both compound and non-compound words, as well as words borrowed from English. They are widely used. Additionally, it is worth paying attention to the cultural specificity of Germany and its diversity.

What search engine do people in Germany use?
Germans mainly use the Google.de search engine. Bing comes next.

Can I post texts written in English on my German website?
This is not the best solution. Unfortunately, non-German content will be rated much worse by German Google. Similar to French, Germans prefer German for communication. The exceptions are industries where English has no German equivalents. In such a situation, it is possible to use English versions.