Eli Lejeune – Marketing Manager of Eindhoven Airport
Posted: Sun May 25, 2025 7:20 am
How exactly does the Facebook VIP program work?
"The terminal has recently been expanded, with a wider range of catering and retail options and a hotel. However, the airport is still very clear. This ensures that we can offer such a VIP program relatively easily. Every month we ask our Facebook fans to register . For example, if you depart from Eindhoven Airport in June, you have a chance to participate in the VIP program after registering.
If you are selected, you can park your car for free during your trip at the specially created Facebook VIP parking lot, latvia phone number list right at the entrance of the terminal. You will then be welcomed by an employee of Eindhoven Airport, check in at a special VIP check-in desk and enjoy a meal in the a la carte restaurant. We will then pick you up and guide you through the security lanes, so that you can start your flight relaxed. Things like finding a parking space close to the terminal, waiting at check-in and security have a major impact on how people experience their 'customer journey'. We are tapping into that with our VIP program.”
How did the idea for the VIP program come about?
“As previously stated, there is a strong need to be distinctive compared to other airports. Because we do not sell the passenger an actual product, there is also no direct contact. Our Facebook page and other marketing activities can ensure that we are in direct contact with this consumer and at the same time have a dialogue with them 365 days a year. All this with the aim of being more top of mind at the moment the trip is booked and the choice of the airport is made. Such a VIP program contributes strongly to this. In addition, with our VIP offer we emphasize the easy and clear character of the airport.”
What were the first reactions from the fans and VIPs?
Eindhoven Airport Facebook VIP parking spaces
The Facebook VIP parking lots.
"The terminal has recently been expanded, with a wider range of catering and retail options and a hotel. However, the airport is still very clear. This ensures that we can offer such a VIP program relatively easily. Every month we ask our Facebook fans to register . For example, if you depart from Eindhoven Airport in June, you have a chance to participate in the VIP program after registering.
If you are selected, you can park your car for free during your trip at the specially created Facebook VIP parking lot, latvia phone number list right at the entrance of the terminal. You will then be welcomed by an employee of Eindhoven Airport, check in at a special VIP check-in desk and enjoy a meal in the a la carte restaurant. We will then pick you up and guide you through the security lanes, so that you can start your flight relaxed. Things like finding a parking space close to the terminal, waiting at check-in and security have a major impact on how people experience their 'customer journey'. We are tapping into that with our VIP program.”
How did the idea for the VIP program come about?
“As previously stated, there is a strong need to be distinctive compared to other airports. Because we do not sell the passenger an actual product, there is also no direct contact. Our Facebook page and other marketing activities can ensure that we are in direct contact with this consumer and at the same time have a dialogue with them 365 days a year. All this with the aim of being more top of mind at the moment the trip is booked and the choice of the airport is made. Such a VIP program contributes strongly to this. In addition, with our VIP offer we emphasize the easy and clear character of the airport.”
What were the first reactions from the fans and VIPs?
Eindhoven Airport Facebook VIP parking spaces
The Facebook VIP parking lots.