The 5 ranking factors you need to know to reach the #1 position
Posted: Tue Dec 24, 2024 9:17 am
If you are already familiar with SEO techniques, then you know very well that Google establishes some criteria ( ranking factors ) to position a website on the long-awaited first page.
Do you know what these criteria are and how they will make a difference to your business this year? Ranking factors are always changing, but if you want your website to receive organic traffic, then you need to know them now.
Although there are over 200 different ranking factors, not all of them have been made public. However, there are some that are better known among SEO and digital marketing professionals , which can really help your website's positioning.
So, for those of you who are just starting out in SEO, we have cyprus whatsapp number database the main ranking factors that you need to know to position your website. Let's go!
1. Accessible URL
The first important factor for SEO ranking has to do with the right URL. It is from the URL that Google's bots will access, crawl, and understand the content of your website's pages. To help the bots, you will need to:
A robots.txt file telling Google where it can and cannot look for information.
A sitemap listing all the pages on your website.
Furthermore, the use of the HTTPS certificate is an important factor. Google has stated that it values this factor because of the security it offers, which is capable of promoting safer online transactions for users.
2. Using TAGs correctly
The Title and H1 are extremely important for good positioning in Google. The Title must contain a maximum of 65 characters and contain the main keyword at the beginning of the sentence (as far to the left as possible). And the H1 must contain the keyword.
3. Page speed
Page speed has been a top ranking factor for years.
And for Google, which has always wanted to improve the user experience on the web, faster loading pages will definitely do that. Furthermore, it is important that your website loads quickly on mobile devices as well.
Use Google's testing tool to see how your site is performing.
4. Useful and relevant content
Producing quality content is also one of the most important ranking factors. Years go by and that old saying still applies: content is king .
It is not enough to simply insert keywords into pages, and copying content from competitors is strictly prohibited. Useful and relevant content is original content, with useful information that actually solves the user's problem.
5. Compatibility with mobile devices
We are in an era of mobility and a website's mobile-friendliness is a huge SEO ranking factor.
The number of people who use mobile devices to access the Internet is large and, for this reason, Google has made some changes ( Mobile First Index ) to its algorithm to better classify its search results. In this way, pages that adapt to mobile devices have started to position themselves better in the search engine.
Do you know what these criteria are and how they will make a difference to your business this year? Ranking factors are always changing, but if you want your website to receive organic traffic, then you need to know them now.
Although there are over 200 different ranking factors, not all of them have been made public. However, there are some that are better known among SEO and digital marketing professionals , which can really help your website's positioning.
So, for those of you who are just starting out in SEO, we have cyprus whatsapp number database the main ranking factors that you need to know to position your website. Let's go!
1. Accessible URL
The first important factor for SEO ranking has to do with the right URL. It is from the URL that Google's bots will access, crawl, and understand the content of your website's pages. To help the bots, you will need to:
A robots.txt file telling Google where it can and cannot look for information.
A sitemap listing all the pages on your website.
Furthermore, the use of the HTTPS certificate is an important factor. Google has stated that it values this factor because of the security it offers, which is capable of promoting safer online transactions for users.
2. Using TAGs correctly
The Title and H1 are extremely important for good positioning in Google. The Title must contain a maximum of 65 characters and contain the main keyword at the beginning of the sentence (as far to the left as possible). And the H1 must contain the keyword.
3. Page speed
Page speed has been a top ranking factor for years.
And for Google, which has always wanted to improve the user experience on the web, faster loading pages will definitely do that. Furthermore, it is important that your website loads quickly on mobile devices as well.
Use Google's testing tool to see how your site is performing.
4. Useful and relevant content
Producing quality content is also one of the most important ranking factors. Years go by and that old saying still applies: content is king .
It is not enough to simply insert keywords into pages, and copying content from competitors is strictly prohibited. Useful and relevant content is original content, with useful information that actually solves the user's problem.
5. Compatibility with mobile devices
We are in an era of mobility and a website's mobile-friendliness is a huge SEO ranking factor.
The number of people who use mobile devices to access the Internet is large and, for this reason, Google has made some changes ( Mobile First Index ) to its algorithm to better classify its search results. In this way, pages that adapt to mobile devices have started to position themselves better in the search engine.