It's possible to make sales directly through content, and to do so, you need to find the right combination of keywords, problems, and solutions. The targeted keyword should be directly related to a problem your business can solve with its services and/or products.
To do this, you can write a practical guide explaining exactly how to solve the problem and add calls to action ( CTAs ) that will take readers directly to the solution (i.e., your services and/or products).
There is also another way to increase your sales in a less direct way:
Consistently publishing quality content will kazakhstan mobile database trust and may ultimately convince your audience to buy from you , even if you don't sell anything directly in the blogs.
For example, an undecided customer may decide to buy from you after reading a great blog and realizing that your brand knows its stuff inside and out.
4- Build loyalty that you already have (Build loyalty)
Did you know that keeping an existing customer costs 5 to 25% less than acquiring a new one ?
You should reserve some of your content for people who have already purchased your products/services.
For example, maybe there's a common question that new customers regularly ask that you could address in a blog post, or perhaps you could create a " beginner's user guide " for one of your products.
Many tech companies cater to the content needs of their existing customers through a knowledge base, FAQ pages, or user guides on their website.
A great example is Moulinex, which offers a comprehensive FAQ on its website:
FAQ for retaining new customers
5- Transform your customers into your brand ambassadors (Loyalty)
To keep your customers loyal, you need to find ways to surprise and delight them with your content:
Highlight your audience in your content : Highlight customer stories and take advantage of opportunities to shine a light on your audience.
Create fun content for no particular reason : Have fun with your content from time to time. Show the faces behind the brand, be creative, and enjoy it. When others are having fun, it's hard not to join in.
Share user-generated content : Challenge your audience and repost the content they create.
Offer discounts to your email subscribers : Offer rewards to your subscribers just for their presence and loyalty.
Building brand loyalty is easier when you show your audience that you truly care about them . Happy customers will spread the word about your brand and bring you new customers.
Get your visitors to buy (Sell)
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