Meet your customers
Let's start with some statistics to fully understand the benefits of Facebook Messenger:
Chat and messaging are the most used websites and applications , ahead of social networks.
64% of internet users prefer to send a message to a company rather than call it.
60% of Internet users agree to receive personal messages from companies.
Facebook Messenger is the third app with the most active users , behind Facebook and WhatsApp.
More than 100 billion messages are exchanged every day on Meta's various applications.
On average, Internet users spend 3 hours per month on Facebook Messenger (and nearly 19.6 hours on Facebook itself).
Meta estimates that Facebook Messenger's potential advertising audience is 987.7 million people.
Most people (69% in the US) who write to companies explain that the availability of armenia phone number data this means of contact contributes to their trust in the brand.
The truth is, your audience already uses Facebook Messenger and expects to interact with you there. With a chatbot, you can boost your response rate and quickly provide them with the information they need, on a channel they already use.
As an added bonus, Facebook Messenger offers sponsored messages that can target people who have interacted with your Page. Use them in conjunction with a chatbot to target motivated customers.
Save time for your team and your clients
Your customers expect you to be available at all times and absolutely don't want to be put on hold. They also tend to ask the same questions over and over again.
If you spend a lot of time tracking orders, clarifying your return policy, or scheduling appointments, automation can greatly simplify your daily work. It will allow your customers to access the information they need, even when you're not available.
Benefits for them: Instant answers to their questions. Benefits for you: Your Facebook Messenger chatbot handles even the most basic requests, as Canadian retailer Simons does in the example below.
Benefits of Facebook Chatbots for Business
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