In terms of traffic promotion, this is one of the most important tasks, since it is through search engine queries that visitors go to the site. When compiling a semantic core, you need to cover as many keywords and phrases as possible so that when entering any thematic query in the search bar, a potential client sees your web resource in the search results. With the help of such a useful tool from Yandex as Wordstat, you can find out how often a certain phrase is used, how anhui cell phone number list relevant it is for your site and the chosen strategy for its promotion. Wordstat contains information on a wide variety of parameters:
how frequent is the key phrase;
in what region is it used;
what is its seasonality;
what is the frequency of all keys in total, including the phrase being analyzed;
what keywords are similar to it, etc.
To determine which keywords are used to promote your closest competitors, you can use specialized services, such as SpyWords or Semrush.
To promote a website, you need to use keys of different frequencies with an eye to the future. When promoting by traffic, the focus is on low-frequency queries. When a website is just starting to develop, they can bring the bulk of visitors from search engines. Low frequency, for example, is found in so-called long-tail queries. They allow not only to attract traffic, but also to simplify the preparation of organic and well-formulated text content for the website, and the optimization of meta tags.
What should be the structure of the resource?
Before you start developing a website design, you need to think about the hierarchical structure of its sections. The main requirements for it are maximum clarity and simplicity. Users should not have any difficulty finding the information they need. For a large website, you need to develop a sitemap. This is an HTML page, a navigation element that helps visitors to the resource find the information they need. The map displays the structure of the site, including all sections and smaller elements. All pages should contain key phrases of different frequencies. This will allow you not to miss traffic from low-frequency queries (LF) and at the same time work on attracting future visitors who come to the site using mid-frequency (MF) and high-frequency (HF) search phrases.