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This exchange of information is relevant for your lead generation as well as for many purchasing decisions and has changed the relationship between companies and target groups. Large target groups no longer exist - buyer personas are the focus of all measures. These are semi-fictional. The detailed representations of ideal customers that help to identify the motivations. The goals and challenges of these "still" strangers. In addition. The recommendations from internet users. The experts or influencers in blogs or communities.


The for example. The are often trusted more than honduras cell phone number list traditional product advertising. seem more authentic and reliable and the user feels more personally addressed. But the sheer number of visits or purchases made also influences customers in their decisions. Who isn't impressed when it says “This product has been viewed 83 times in the last 24 hours”. The “Over a million downloads” or “12 out of a total of 20 items already sold”? Social Proof in Marketing Existing leads and customers become product or brand ambassadors and help to attract other interested parties.


The ideally customers. This makes social proof a very important component within the inbound marketing method : when customers report on your success. The your company is recognized and your products or services become attractive to potential visitors. The leads and customers. Inbound-Marketing_Method_Infographic_LANGEundPFLANZ Social Proof Examples The following selection of social proof examples will show you how you can convey the popularity of one of your online offers or your website. On the other hand.