Bit.ly not only reduces links, it also provides interesting statistics and you can easily see which people send a tweet with a link to your website. Based on this, you can, for example, contact that person or offer more information. Tweetreach is also a useful tool to gain insight into reach.
Bufferapp is used to prepare tweets about social media case studies and to send them automatically at regular intervals (these times are also analyzed by Crowdbooster ). The case studies are inventoried by creating a few targeted Google Alerts on search terms such as “social media case study”. In addition, we draw from our personal collections and tweets by linking Delicious and Instapaper via the IFTTT tool .
As mentioned before: Linkedin and Facebook are mainly used to share their event participation with their network, and to provide updates about the event from our side. We are averse to pushing an event among different Linkedin groups, so it has at most come up on the personal profiles and during substantive discussions where the event was relevant and/or where tips for the event were requested (such as the use of QR codes ).
Monitoring . By setting columns based on el salvador phone number list relevant search terms, we don't want to miss anything when the event is being talked about. Then we can respond to comments, questions, suggestions or enthusiasm of course.
In addition to real-time Twitter monitoring, we also want to keep track of where else the event is being talked about. There is no budget for (expensive) software, so Google Reader is our free 'monitoring dashboard' by bringing together RSS feeds from various tools, such as twunfollow , Topsy , socialmention and Google Alerts . There is sometimes a bit of overlap in the results, but we'd rather have that than miss something.
Nutshell mail delivers a daily summary of all activities on social media accounts (Twitter, Linkedin, Facebook and Youtube) by email
dlvr.it connects different channels to each other. For example, you can use the RSS feed of a blog to automatically push the blog posts to your Facebook page.