Colors carry strong emotional and psychological messages. Seeing red actually increases people’s heart rate. Conversely, blue makes the viewer feel relaxed. Black may indicate seriousness, formality, and luxury, while white carries associations of cleanliness and purity. Choose color combinations that evoke the feelings you want your customers to associate with your brand.
picture
The photos and illustrations you use on your website, e-commerce, advertising, online india mobile database marketing, and social media also make up your visual brand identity. You want to design your brand image in a way that expresses your brand identity .
Consistency is key to building a trustworthy, recognizable, and successful brand. Effective brand management is key to creating consistency across your website, communications, advertising, and social media presence. Once you’ve created your brand identity, create resources to help your team use your brand consistently.
Build a branding kit
You've developed a bunch of images, fonts, logos, color palettes, and other assets for your brand. Now you need a place to store them. Brand Kit collects all of your brand assets in one easy-to-access location where anyone on your team can use them.