Not at the expense of us media

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Last week, the Federal Council announced in a statement that it would massively expand the federal government's communication via social media. In the future, the Federal Council wants to systematically use Instagram, Twitter and other channels to provide information on important decisions and activities. Ten new positions will be created in the federal administration for this purpose ( persoenlich.com reported ).

We at the Swiss Media Publishers Association (VSM) are uae rcs data irritated and concerned about this intention. It contradicts the media policy of the Federal Council and Parliament, which has just been strengthened by a new package of measures in favor of the media. The expansion of communication via social media leads to a bypass of traditional media and accelerates the socially undesirable disparities caused by news consumption on social media. In addition, an independent assessment and classification of government communication that reflects all relevant facts and positions is essential for the democratic opinion-forming process. If this is lacking, government communication comes close to state propaganda. We at the VSM oppose such a development.