But you have to be able to do it wisely. Your ad must be funny (nice), but it cannot be ridiculous (ridiculous – can you feel the difference?). It must attract attention, but at the same time it cannot distract from the product – after all, you are supposed to sell, not put on a show. Connect the funny story you want to tell with your brand promise and everything will be fine.
Don't know how to do it? Remember Bodyform's response to a fan's post on Facebook . israel rcs data Richard complained that women on their periods aren't as happy as they are in the ads for these pads. Carolina Williams, the company's CEO, dispelled his illusions - the ad is lying, but it's really for the good of men and women. The film is great and incredibly popular. It's funny, but the brand is at the center.
So good luck - and if you need anything, you can always write to me!
It is therefore worth using humor in advertising
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