Purpose: The metaverse is about escaping the boundaries of physical places and spending time in a virtual space - but to do this, people need a good reason. People will only visit the metaverse with a specific intention and will only return regularly if their "customer purpose" is effectively served there. Brands must therefore find situations and solutions where they can fully exploit the advantages of an "immersive", virtual world and create real added value compared to other places of interaction.
Significant cultural changes usually morocco rcs data begin at a specific time and place - like Renaissance Florence, 1900s Vienna, and the Swinging Sixties in London. the next cultural era may be the Metaverse. The time: 2022.
It is a bet that all the building blocks described above will come together effectively and that brands will use them to create experiences in which enough people find value or relevance. Reading the six building blocks correctly and finding the right answers to the four Ps should therefore be the New Year's resolution for every marketer or customer experience executive - the future always comes faster than you think.Every time you like it.