The block with the shape should not blend into the background - either a different shade or a contrasting color should be used.
Asking for too much personal information on the first conversion is like bringing your family on your first date.
The less data you ask for, the higher the chance of uruguay phone number data conversion - a form that only requires a name and email is ideal.
As mentioned above, you'll be able to learn more information (like their address and phone number, which consumers are least likely to share with an unfamiliar business) after they convert, which is when you start building a relationship with them.
10. Lack of focus on the target audience
The focus of your landing page should be solely on your visitors - the content should talk about how your free offer will solve problems and satisfy customers' needs, not about how your company is a market leader with a cutting-edge product.
Start by replacing sentences that talk about your business (there's an about section for that information) with sentences that are customer-focused - this is a simple way to personalize your content and get your visitors' attention.
11. Displaying features, not benefits
Which description of a social media marketing book do you think is more effective: “110 pages on driving traffic from social media” or “10 chapters on how to increase sales, build brand awareness, and generate qualified leads using a simple social media marketing strategy”?
The second option is certainly much more attractive.
Consumers are attracted only to those offers that are valuable to them, so the landing page content should not talk about the properties of the offer, but about its values and benefits for the target audience.