Some tips to optimize your email deliverability

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moniyamukta16
Posts: 5
Joined: Sun Dec 22, 2024 5:35 am

Some tips to optimize your email deliverability

Post by moniyamukta16 »

Deliverability is, and is becoming even more so, a major issue for your brand reputation. To conclude, I have therefore compiled for you some fundamentals to monitor in order to improve your rate and stay in the good books of Google and Yahoo!

Follow best practices for handling complaints
To maximize email deliverability, remember to actively manage spam telegram thailand viral complaints from your recipients. Users should have an easy and convenient way to unsubscribe if they choose to.

In order to simplify the unsubscribe process , email senders must, from now on:

Enable one-click unsubscribe links in the email header.
Include a clear and easily identifiable unsubscribe link in the body of the message.
Good news, SPREAD takes care of the unsubscribe link in one click so you don't have to worry about it. And besides, you won't be able to send a newsletter via SPREAD if no unsubscribe link is detected in the body of the message. Suffice to say, you're all set!

Monitor bounce rates and adjust your actions accordingly
It’s crucial to monitor email bounce rates , which can indicate a problem with your email list or the quality of your content. A high bounce rate can lead to deliverability issues for your entire email list.

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Avoid using purchased or rented lists
Purchased or rented lists have often been used multiple times by different senders, leading to an increased likelihood of poor deliverability or even legal issues.
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