But at the same time, entering each new site increases the median average income by 2-3 times.
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It is logical that the number of sellers working on two or more platforms is increasing. By the end of 2023, 48% of sellers who started working on marketplaces in 2020 have entered additional platforms.
You can learn more about changes in the marketplace market in the study .
I'll be honest, it doesn't matter whether you trade on one platform or three, you need to approach launching a business and, for example, creating a product card with the same degree of responsibility.
-attracting product card should be like .
Three factors influencing buyer's choice on netherlands consumer email list the marketplace
The fact that placing products on one marketplace limits audience reach is also confirmed by a study by the IKS agency (by Okkam) .
It determined that the profiles of marketplace users not only differ from the main target audience, but also vary depending on the platforms themselves!
Of course, buyers compare items on several marketplaces and then make a choice.
This article tells what a working and customer
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