The strategy allows you to increase the share of searches

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Maximum impressions at a minimum price. For the promotion of new and unpromoted projects, it is best to use this strategy to understand how to build a further promotion strategy.
Reducing the price of repeat impressions.
Manual bid management.
Pay per view (videos only).
Increase in Search Queries. for the brand and its products after displaying media advertising.

Increase in website visits. Allows you to increase the number of visits to the website after displaying media advertising.

Increase in target actions on the site. Allows you to increase the number of target actions on the site after displaying media advertising.

Display advertising is the most profitable way to make yourself known to a wide audience in Yandex. Compare the cost per thousand impressions for different placement formats for our client in the siding category:

We've combined this information into a single table kuwait consumer email list to clearly show how the situation changes for different types of campaigns:

Accommodation CPM (cost per thousand impressions), RUB
Banner on Search 1092.67
YAN with payment for clicks (targeting by keys) 145.86
Display advertising (targeting by keywords) 11.03
It is worth noting that the cost may vary depending on the product line, service category or brand.