Another way to drive more traffic to your site and improve your reach is to expand your keyword list.
How this can be done:
Research your competitors and use the same keywords and phrases to promote your products.
Analyze low frequency demand.
Process brand information demand.
Monitor user intent. This can lead to interesting discoveries, such as:
change in natural demand;
users started calling the product ghana consumer email list something else;
widely used jargon, dialectisms, synonyms, etc. appeared.
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Filters
A typical feature for online stores are filters, which can be difficult for SEO promotion. The most common problem is the generation of "garbage" pages due to the intersection of certain parameters, such as "a white sofa on legs as a gift for grandma."
There are practically no such queries in search engines. Despite this, such pages are still generated automatically when using a filter, which has a negative impact on the site's rating.
The way to solve this problem is to create a CHPU (human-readable) URL for each filter page that has demand. This way, you can make these pages more user-friendly and improve their indexing in search engines.
How it works in a nutshell: we study low-frequency and ultra-low-frequency queries. If we have at least 20 queries per month, we make a landing page with such a URL from the filtering point. Let's look at this in more detail in the image below.