This way we don’t sell anything directly

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A letter that stimulates a purchase (warming up the client). Example
We send this letter to those who doubt what material to choose for house cladding. In it, we explain how humidity and cold destroy wooden houses and why siding is the best way to protect your home from this threat.

1. We create a need in the subscriber to protect a wooden house in the autumn-winter season.

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2. We instill fear : we outline the long-term negative consequences of a home not being protected from moisture.

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3. We give advice on home care. , but we gain the recipient’s trust.

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5. We indicate the advantages and disadvantages finland consumer email list of the paint and varnish alternative as an alternative to siding. We conclude that siding generally better protects a wooden house from the effects of moisture and cold.