Five ideas to get you started with social media remarketing

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And now some inspiration on what to base your first remarketing campaign on on Facebook. These tips will of course also work great when creating subsequent remarketing campaigns on Facebook.

Fans
Target your fans with a remarketing campaign. Does this seem like trivial advice to you? Maybe.

Remember, however, that marketers are facing declining organic reach on Facebook . poland rcs data It is increasingly difficult to reach your fans with content. Believe me, there may be some among them who have not seen a single post of yours for months. It is worth reminding them. Especially since they already like your page, know the brand and in their case the chance for a valuable reaction or even conversion is much higher than in the case of the average user.

Subpages
Your website probably consists of many pages on different topics. If you run a store, you have different categories of items in your offer. A service company may have a wide range of products. As a blogger, you cover a variety of topics. Tailor your ads to the content your audience saw. If a user is drawn to a specific topic, why show them the same ad as everyone else?

I've already mentioned segmenting your remarketing audience and here's a good example.