This tool is also relevant for B2B projects

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Transactional letters
These emails are automatically sent to customers after placing an order and contain information about its status: order confirmation, delivery tracking number, dispatch notification, etc. This improves the customer experience, simplifies the work of specialists and eliminates the human factor.

It is necessary to analyze the specifics of the business and choose the most effective tools to achieve the goals. In the case of online stores, trigger and transactional colombia consumer email list mailings are an important part of marketing automation. They help increase the number of touchpoints with the audience and optimize sales

This is well illustrated by marketplaces, where any customer actions are accompanied by letters: order confirmation, delivery information, notification of the order's arrival at the pick-up point, etc.



Chatbots and online chats
Online chat on the website helps the client to order the product, get an answer to the question, without having to call technical support or wait for an answer by e-mail. This simplifies the ordering process and improves the level of service.

, since often, in order to place an order, it is necessary to fill out a cumbersome form and understand the nuances. Users start contacting support, asking the same type of questions. Online chat solves this problem - it speeds up the process, reduces the number of errors when filling out. In addition, the tool allows you to collect user contacts and increase the level of audience engagement