Summary of the first part of the course

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2. Filter by custom report If you do not have permission to operate filters, we recommend using the filter function of the custom report . Custom reports are not like the reports that are displayed through normal menu operations, but allow you to create reports by combining your own preferred dimensions and metrics. You can easily get started by simply clicking "Custom" at the top of the Google Analytics screen and selecting "+ New Custom Report.


" The nice thing about this custom report is that it doesn't work luxembourg telegram database when the data is recorded, but rather extracts and refines from the data captured. When creating a custom report, you can also filter to only show smartphones, as shown below. Device Category Let's duplicate the custom report to create a smartphone exclusion report. Custom reports can be duplicated. If you create a custom report for smartphones only, you can duplicate it and change the "Match" to "Exclude" to create a custom report for PCs/tablets only.


The advantage of this method is that it can be used easily without destroying the original data . On the other hand, it has a disadvantage that the values ​​can only be confirmed in reports created as custom reports. It is best used for daily standard reports and confirmations. Please try to find the filter that best suits your situation. summary Filters and custom report filters are features of Google Analytics that allow you to narrow down data in advance and make analysis more efficient.