When setting up an e-commerce site, the focus is usually on creating the online store, uploading the best product photos, creating incredible designs, stocking the website, creating detailed descriptions and all those topics that make a website visually powerful. However, a fundamental point that must be kept in mind when planning the online store is the logistics process that you will carry out. You must be able to answer this question: How do I get the order from my business to the customer's hands ?
The correct logistics management of an e-commerce will determine the efficiency of a business to fulfill its customers' orders. There are two emotional moments that play a very important role for a person who decides to buy online, the first is when the purchase is made through the website, and the second is the moment of satisfaction when the order is received. In both processes the customer must be completely satisfied.
But what is logistics in ecommerce ? Also known as eLogistics .
It refers to all the logistics processes carried out in an e-commerce that involve: storage, inventory transfer, merchandise management, packaging and online orders. All with the aim of offering a good truemoney database experience to the end customer.
It is also important to evaluate the transport, price, packaging and, above all, the biosecurity measures in the delivery of the products. The latter is very relevant, taking into account that the delivery itself is the only moment in which the client will come into personal contact with a representative of the company.
So keep these 6 Key Points in mind to properly manage your e-commerce logistics:
1. WORKFLOW
It happens that many SMEs are aware of the new processes involved in selling over the Internet, but very few are able to capture this flow in a document detailing the process, also considering all types of situations that imply a response and action on the part of the company.
You must consider the entire process; from the moment you receive the purchase request on your website, to the manner and form of delivery to the customer. Each stage must be correctly structured, ordered and explained, not only to better organize your business, but also to meet customer expectations.
6 steps to implement correct logistics in your Ecommerce
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